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How Can a Well-Designed Logo Help You Build Your Law Firm’s Brand?
A brand can be an essential element of a successful law firm, company, or organization. Your brand is a combination of your firm’s reputation in the marketplace with the promise you are trying to...
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What Is Google’s Page Experience Update, and How Will it Affect SEO?
Since Google searches are one of the primary ways people find information online, search engine optimization (SEO) experts pay close attention to any changes made by Google that may affect how sites...
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Why it Doesn’t Pay to Leave False or Misleading Google Reviews
Online ratings and reviews have become one of the most popular ways of finding information about a business. Unfortunately, this system is prone to abuse. Someone with a personal grudge may leave a...
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3 Types of Blog Posts That Can Build Traffic to an Attorney’s Website
As an attorney, a well-written blog can be an essential part of your digital marketing strategy. By regularly posting blogs to your website, you can make sure people will have access to fresh,...
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Can Legal Directories and Awards Provide SEO Benefits for Attorneys?
In the early days of the internet, online directories were a crucial tool for search engine optimization (SEO). In the late 90s and early 2000s, the number of links to a site from other websites was...
View ArticleHow High-Quality Photos Can Help Attorneys Market Themselves
Law firms have a number of ways that they can connect with potential clients. While a well-designed website and a robust digital marketing strategy are essential, it is also important for attorneys to...
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What You Need to Know About Registering Your Website’s Domain Name
Every website has an address known as a domain name. A domain name usually takes the form of www.yoursitename.com, and a website owner will need to make sure they maintain ownership of their domain...
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Announcing the Winner of OVC’s Spring 2022 “Market Yourself” Scholarship!
At OVC, INC., we work with a wide variety of attorneys and law firms throughout the United States, helping them build effective marketing strategies that will allow them to connect with potential...
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GoDaddy Security Breach Reveals Risks Affecting WordPress Websites
In the 21st century, nearly everyone uses online services on a daily basis, and information about many people and companies is stored in a variety of systems. While data is protected by passwords,...
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Google Search Algorithm Updates That Will Affect SEO in 2022
The majority of people who are looking for information online will perform searches through Google. Any changes that Google makes to the way it returns search results can have a huge impact on a site’s...
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5 Blogging Tips for Attorney Websites
While there are many tools that law firms can use to connect with potential clients online, blogs can be particularly beneficial. Attorneys can use blogs to provide regular updates on a variety of...
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How Does the Length of a Website’s Content Affect SEO?
Every website needs content that provides value to its users. This content may describe the products or services a company offers, share information about a firm, or otherwise provide people with a...
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Is Elite Lawyer a Legitimate Legal Directory?
There are many different tools that attorneys can use to help people find them online, demonstrate that they can provide quality legal services, and connect with potential clients. Legal directories...
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Google Implements Strike-Based System to Enforce Pay-Per-Click Ad Policies
Since so many people use Google to search for information online, pay-per-click advertising can be an effective method of ensuring that a website can be found by people who are performing certain types...
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Top 5 Tips for Social Media Marketing for Law Firms in 2022
Digital technology has provided a multitude of benefits for people in modern society. The internet has become a constant presence in most people’s lives, providing immediate access to a wealth of...
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